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[00:00:00] Ioannidou: Dental misinformation is spreading fast across social media and its challenging evidence-based care. Hello everybody. I'm Dr. Effie Ioannidou.

[00:00:07] Wright: Hey. Hey, you guys. I am Dr. ArNelle Wright, and today how to talk to your patients all about misinformation is what we're going to be covering, and we want to counter the noise with science, empathy, and facts. So, let's go.

[00:00:23] Announcer: From the 福利姬视频, this is Dental Sound Bites created for dentists by dentists. Ready? Let's dive right into real talk on dentistry's, daily wins and sticky situations.

[00:00:40] Ioannidou: Hello everybody. Today we will talk about dental misinformation, dental misinformation that is sprouting and spreading around social media.

[00:00:51] Wright: Hello, hello. Well, yes, social media can really be a great place to get new tips and tricks, but that doesn't always mean that the information is endorsed by dental professionals.

I'm really looking forward to talking with our guests about this, and most importantly, getting tips on how to advise our patients about the dental trends that they are seeing on social media.

[00:01:13] Ioannidou: Today, our special guest is no stranger to social media, in fact, she's using her digital platforms to educate, to influence, to debunk misinformation, and to debunk myths—I love it.

Let me show you some examples of how she's tackling this head on.

[00:01:37] Quartey: Hi, I am Dr. Quartey.

Word on the TikTok streets if there's another trend.

So, let's talk about teeth whitening.

If you've been left behind by a do it yourself company, dentists are here to help.

[00:01:50] Wright: I love it. Oh my gosh.

[00:01:51] Ioannidou: So, I love it, I really, really love it.

[00:01:54] Quartey: Thank you.

[00:01:55] Wright: Yay. Oh, well, let's go ahead and get into the show. Let's welcome Dr. Tricia Quartey-Sagaille.

[00:02:01] Quartey: Thank you so much.

[00:02:02] Ioannidou: Welcome.

[00:02:02] Quartey: Thank you guys for having me. I appreciate it.

[00:02:06] Ioannidou: Oh, we have so much to discuss and to analyze about misinformation, about social media, but before we do this, let's get to start knowing you a little bit more.

So, tell our audience about yourself and speak a little bit about your background.

[00:02:26] Quartey: Yep, so I am a general dentist. I own a practice in Brooklyn, New York. I have a few associates and some specialists who work for me. We've been on social media for years, but when we started to realize, wow, a lot of patients are finding us this way, so we started to realize they love our dancing videos, and from there we would just throw in the education as well.

[00:02:48] Wright: The dancing videos are amazing. Oh my gosh.

[00:02:51] Ioannidou: You seem super young. So, tell us, when did you graduate dental school? How many years have you been practicing?

[00:02:56] Quartey: Oh, sure, I graduated from University of Medicine and Dentistry of New Jersey in 2009, so maybe I'm a little, I'm a little older.

[00:03:07] Ioannidou: Oh, no, look at you. You, you have been around for a long time, but yet you have this energy of like…

[00:03:14] Wright: Yes, it's giving youthful.

[00:03:16] Ioannidou: I applaud this, good for you.

[00:03:18] Quartey: Thank you. My, my knees speak my age.

[00:03:25] Wright: I love that. I love it. Okay, so we got to see that insert and I definitely think that all of our viewers and our listeners are going to have such a good time hearing about some of the misinformation that you're going to share on today's episode.

So right now, that misinformation in some of the topics, they’re both surprising and concerning. Can you start by sharing with us what are the most common dental myths that you're seeing being circulated online?

[00:03:52] Quartey: Yeah. I'm seeing oil pulling so swishing with different types of oils, anywhere from 10 to 20 minutes, but they're using it as a way to reverse gum issues and reverse cavities.

[00:04:05] Wright: What exactly is oil pulling or what, you know, like just kind of defining those things. Like how do you do it or whatever? I guess you talked about it, 15 minutes, you know, placing a scoop of coconut oil, right?

[00:04:18] Quartey: Yep, yep, coconut oil. I've seen olive oil. I've seen, uh, I think sunflower oil, but yeah, taking a teaspoon, swishing it for 20 minutes, you know, 10 to 20 minutes. That's the oil pulling.

[00:04:30] Wright: Yeah. I—you know what? Side note, y'all: I tried oil pulling one time and I literally, I couldn't take it. I was just like, what is this? This is crazy. How do people, I don't even know how you build up a tolerance to it.

[00:04:43] Quartey: I mean, it's a, it takes a long time for one. 15-20 minutes, it's a long time to do anything, but our concern is that people think I'm going to reverse the decay on my tooth by oil pulling.

[00:04:55] Ioannidou: If this hypothesis was correct, then not a single Greek person would have cavities. So, and I can tell you that's not, uh, reality. Epidemiology shows us that there is a high prevalence of both caries and periodontal disease in the South Mediterranean that is filled, you know, with olive oil and everybody's pulling and doing all this magic, but yes—so yeah, for sure. But what else besides this, what else are you seeing? Like is this the highest trend you think? The oil pulling?

[00:05:27] Wright: Is it still a big thing too?

[00:05:29] Quartey: I am still seeing it. It's crazy, I am still seeing it and you know what? I'm seeing charcoal toothpaste as a way to whiten your tooth, your teeth. I'm seeing that on the counters, I'm seeing it everywhere and our biggest concern is, you know, they're removing a layer of their enamel. So, it looks whiter, it does, but you know, over time, they're doing that. The veneer technicians, you know, getting, um, veneers from non-dental professionals, other do-it-yourself dentistry, the fitness, chewing gum.

So, chewing gum as a way to sculpt your jawline.

[00:06:07] Wright: Your jaws? I did see that, I did see that. That's very true. Yes, yes, and I was just like, what?

[00:06:15] Quartey: Yeah. Yes.

[00:06:18] Wright: Is there a certain kind of gum? Can you, like, go into a little bit more of that?

[00:06:21] Quartey: You know what I have seen was a gum that was advertised to do this—like a specific gum used for this…

Wright: Oh….

Quartey: Yes, yes and to chew this gum as a way to sculpt that jawline, that you've always wanted.

[00:06:38] Wright: Oh my gosh. Is it mainly in like men? I'm sorry—I'm like, I'm way too—I'm into this a little bit too much. You know why?

[00:06:46] Quartey: I've seen men and women.

[00:06:47] Wright: Okay, yeah. I was going to say the reason why is because, I just started making an appearance on TikTok and I feel like I don't see a lot of these trends on Instagram, but when I scroll through TikTok, I'm like, oh my gosh, this is where like, I don't know, it all is. But I don’t know, you're the expert, you have to tell us.

[00:07:07] Quartey: Yeah, I'm seeing a lot of it on TikTok. I'm seeing a lot of the facial fitness gums, both men and women. Yeah. They're using it.

[00:07:15] Ioannidou: And so, wait, let me understand this. So, when we—so we chew the gum to what? To change the lower, change the jawline, feel your line of our jaw?

[00:07:30] Quartey: Yeah, and I think in some situations they're really, they're trying to increase the size of their masseter muscles as a way to sculpt their jawline. I know, I mean, for me, I just think about all of the issues, the fatigue that can happen from using it. But that, that one was one that was very popular at one point.

[00:07:51] Ioannidou: So, this is basically the biological hypothesis, if any, or plausibility behind this. It's just, it's an exercise, right? Now they, it's advertised as an exercise of the facial muscles.

[00:08:06] Quartey: Yes, exactly. The fitness, right? Fitness gum. Yes, to help sculpt.

[00:08:12] Ioannidou: Okay, so it's not like remodeling the actual bone architecture, it's just exercising. Because you know, from fitness to the jaw line, there is a huge, huge space, right? So, I, it makes me wonder, based on all your research that you do online and the access to all these different social media platforms, where do you think this misinformation comes from? Is it like myths among patients, promoted by certain companies? And how do you think the social media play a role in this? Obviously, we know the University of Facebook is, you know, a very well accredited university.

[00:09:00] Quartey: Oh, oh, for sure. Well, there were a few topics that I forgot to talk about or that I missed talking about, which was like Ozempic tongue. Have you heard about Ozempic tongue?

Wright: I saw that, so that's a trend?

Quartey: Well, it's not a trend, but it's something that you're seeing people talk about.

Ioannidou: So what is it? Tell us what it is.

Quartey: Yeah, so, it's for people that are using Ozempic, you know, Ozempic is very popular now. They are seeing a metallic taste or different changes on their tongue and as dentists we're just concerned that maybe this is signs of dry mouth. So of course, you know, we're always super-duper concerned about dry mouth, but Ozempic tongue is one that I've seen—and then—the one that we all know about is fluoride.

Community water fluoridation, fluoride supplements…

[00:09:45] Wright: Yeah, this is a long-term battle.

[00:09:49] Ioannidou: Where do you think, in your opinion, where do you think this misinformation comes from? Is this something that is generated among people? Or you think it's something that is, you know, plain promotion tactics from certain companies? For a, you know, depending on the product that is being promoted, obviously. And why do you think social media is the easy platform that those types of misinformation can be promoted on?

[00:10:20] Quartey: Well, I think misinformation, like you said, spreads faster than the truth. I think it comes a lot from content creators who are trying to increase their likes, their views, you know. That's the name of the game with content creators, is to go viral and it sometimes, it's not a matter of is it truthful or not, but it's what's going to make them go viral. And then I do think sometimes they are promoting a product, I think that sometimes there is somebody that maybe who has paid them to promote a certain product, and I think the name of the game is really views, money, how can you go viral? As a way to, you know, make a living.

[00:10:58] Wright: Yeah. Like a new business.

[00:11:01] Ioannidou: But it's interesting because if you look at the trends, like what you mentioned, and again, I'm no expert on misinformation, but there are certain trends, right? They're oil pulling, for example. I mean, there is no product, there is no—it doesn't associate with price, to my knowledge, at least to the promotion of any product, right? It's just a myth.

[00:11:25] Quartey: Yeah. Oil pulling is a myth, but from the myth, I have seen companies make products specifically for oil pulling.

[00:11:33] Ioannidou: Interesting.

[00:11:34] Wright: Yes. This, this is a good place for us to go. That's very good because we, I was going to say earlier. Sorry to interject, I can get so excited.

So, whenever I'm like, you know, perusing or browsing down like Ross or even like Walmart. In any store, I see different brands that have now, have their own branded oil pulling, this or all-natural mouth rinse, that. Like the, when you go down, the oral care aisles now, it is full of all of these things that kind of speak to these trends. Especially, and it kind of, I think it kind of feeds into like the social media age that we're in, for people to try more products and promote more brands. Would you say so?

[00:12:19] Ioannidou: And I think the more, the debate on of, you know, the more the debate on fluoride goes on, the more we, and especially now with all the new evolvements, I think we will see a lot of new products. And I do, I mean, as a matter of fact, the other day, I saw one of my students from Yukon, that again, that I happened to follow on social media, that was promoting something that, uh, type of, you know, eco-friendly, whatever toothpaste that that was, fluoride-free.

[00:12:55] Wright: Those are all good things that we've introduced. Like these are all things that you kind of see in passing, and then sometimes you go down the bunny trail and sometimes you're like, “ah, whatever.” That's, at least that's what I do, but I do want to make sure that we give our listeners some topics and some tactics to really counsel our patients on the misinformation that they also maybe buying into online.

So, can you tell us what's the best way for us to address this with our patients?

[00:13:19] Quartey: So, for me, I like to give examples that they can understand.

And for one, I try not to shame them or make them feel embarrassed for even believing this, you know, because you want to be that trusted resource, but one of the things I like to tell people who really strongly believe about something they see online is, I say, “you know, if you go searching online, it says that the world is flat.” And then they realize, you know what, you're right. You can't believe everything that you see, but I like to bring it back to, you know, the science. You know, we know the science so we can give them the science we can give them.

I have examples, I have a patient who used charcoal toothpaste, she really did a number on her enamel, and she was super sensitive, but to just bring back the science in the years and years and years of research that they just can't, you know…

[00:14:10] Ioannidou: Yeah. Very good.

[00:14:12] Wright: I want to say one other thing. So, I was going to ask about some of the products and actually some for you, Dr. Tricia, how do these conversations come up when you're in practice? I don't know that I have too many conversations. I think, if I ask—so for instance about fluoride, I'll ask, you know, what is their perspective, or do they prefer fluoride or not? And then like, I just became a practice owner, so then I have to take it a step further to be like, well, do I want to be a resource for the patients or do I want to—I don't want to lose these patients because I believe in, you know, topical fluoride varnish and they don't. So, then I'm like, okay, well do I need to have some things to offer in the office? Can we, can we talk a little bit about that? Maybe you can help me out a little bit.

[00:15:03] Quartey: Oh yeah, sure, because I do, I offer fluoride varnish in my office, and I'd like to say. Where my practice is, we have a lot of people who are eco-friendly, natural conscious, and for sure there are some people who will say, no, I don't want that because fluoride is a poison.

[00:15:21] Ioannidou: I mean, you are in Brooklyn, right?

[00:15:23] Quartey: Yes, I am in Park Slope, Brooklyn. So,

[00:15:26] Ioannidou: So, you have this eco-friendly, whole foods moms that will come and say fluoride is a poison, and this is, and some, many of these people are very educated.

[00:15:37] Quartey: Yes, for sure. Absolutely.

[00:15:38] Ioannidou: Otherwise educated.

[00:15:40] Quartey: Yes. No, my absolutely. So, then I bring in information that they maybe didn't know or forget about. Like fluoride is naturally occurring in rivers and streams, and there are a lot of vitamins and minerals that are good for you and in excess, you wouldn't want to consume it, but we're not talking about excess, you know, we're talking about small amounts. So sometimes they can understand that like, that's true, you know, and that's kind of how I do it. Something they can relate to and understand.

[00:16:12] Ioannidou: No, that's great. That's a very good approach and as you know, as we mentioned before, I think it hurts us when we take the condescending route. You can never, you know, communicate with your message if you look down at your patient or your, you know, whoever the friend, the public, thinking that they come from a, you know, lower educational level. So, I think it's really important to be respectful and the way that you put it is really, really nice because if you, describe to the patients the levels of the dosages and how exactly fluoride is around us in the nature, they get a different perspective, I think. Provided that people are open-minded as we are.

[00:17:10] Wright: I was just going to say, as long as they're open to it. Yeah.

[00:17:13] Quartey: Yes, and all that you can do is educate and say, “hey, like, I'm here.” You know, you want to be that resource, you want to be the person they go to. Not Google or TikTok or Instagram.

[00:17:25] Ioannidou: Yeah.

[00:17:25] Quartey: But yeah, you're right. There's only so much you can do, but you're here to educate. So, they make the best decision and of course, you know, we know sometimes, a little bit more than them. So, for sure we're that research, we're the experts.

[00:17:40] Ioannidou: Now it's difficult though to find misinformation online. I wish there was a special tag on you know, Instagram or Facebook or TikTok that says, you know, this video is not verified.

[00:17:52] Quartey: Yeah, but you know, what I do is I encourage my employees who are much younger than me, to look out for things that they're seeing. You know, to give us a heads up, you know, all of these trends, all the dancing trends, all the dental things, you know, it's like I have little scouts or people out there looking for it. You can always start following certain people who will have some of the topics, and then you'll start seeing them.

[00:18:18] Wright: Yeah. It'll start to show up like naturally in your feed. And then you—

[00:18:21] Quartey: Yes. Algorithms.

[00:18:22] Wright: Yeah. It'll give you more insights on what kind of content to make, to also educate, like more people who are following you, you know, if you see some of those things.

[00:18:34] Quartey: Yes, exactly. So, I do the dancing as a way to bring them to my page, but then I hit them with the, the information.

Wright: Good, yeah.

[00:18:44] Ioannidou: We will be right back.

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[00:19:31] Ioannidou: Welcome back to Dental Sound Bites. Today we are talking about the dental misinformation that's sprouting up and spreading on social media.

[00:19:39] Wright: We have some input from Dr. Ashley Lerman, who is a pediatric dentist. She's gonna share her experience seeing misinformation in her algorithm at her practice, and how that translates to real life conversations with patients.

Take a listen.

[00:19:54] Lerman: Hi everyone. Thanks so much for having me. My name's Dr. Ashley Lerman. I'm a board certified pediatric dentist, a mom and founder and CEO of First Grin. So as a pediatric dentist and a mom who's very, very active online, I've seen a lot of the myths, a lot of these tips fed into my algorithm, so it gives me a firsthand seat on what's actually going on.

Some of the things that you see are DIY tricks and trends at home. A lot of them are driven by saving money, saving time. The gamut runs really far, but one that we constantly come up is homemade whitening solutions or homemade alignment solutions.

So something that I've seen across TikTok is a hydrogen peroxide mixture that you make at home. As dental professionals, we know hydrogen peroxide at high doses can burn your gums. It can damage your actual teeth. It's poisonous at high doses when you swallow it. There are industrial cleaning solutions that people are rubbing on their teeth in order to get whitening outcomes. And then people are even turning to taking rubber bands to change the alignment of their teeth without any expertise.

So these definitely have real life consequences that result in pain, and can result in more damage than good. That result in needing to see a dental professional to undo what harm they've done.

So when a parent asks me about a dental trend they just saw on TikTok, or a patient asks me, I try to lead with curiosity rather than shame or judgment. They're obviously doing this from a place of curiosity and wanting to do something for themselves, for whatever reason. So they may not feel comfortable asking a dentist. They may feel stupid, they may feel embarrassed, whatever that may be It's our job to listen and then offer a solution. It's also our job to educate a little bit.

So I'll talk about two separate occasions, one that I see most commonly, unfortunately, is when patients try to shape their own teeth with a nail file. This blew up on TikTok. So I remember specifically a teenage girl came in who was unhappy with the shape of her teeth, the alignment of her smile, and she took a nail file to her canines, which are the sharp pointy teeth on the smile arch and shaved them down. She ended up having a ton of sensitivity, was really unhappy with how the flattened teeth looked, so she came in with her parents and it was a longer conversation of, you know, talking about TikTok, about unrealistic expectations about aesthetics. And then making a path forward for what she ultimately wanted, what was realistic, and moving forward. And she was really, really happy once she got to a place where all the expectations were managed and we were on the same team together.

So when it comes to misinformation, I think dentists can really step up to the plate and have a really important part of the conversation, I think knowing resources, platforms that are reliable and trustworthy so you can point patients in that direction is really important. Urging patients to take a look at credentials. Telling them how to know what's a trustworthy resource or what's just simply unsafe science.

And also leaving the lines of communication open. Because if a patient is curious about an approach, a trend, a technique to have the dentist be open to hearing it and work together to get to the end goal. So if it is a whitening trend, a hack at home, have that patient go to the dentist and ask about it. And if it's not legit, then the dentist can propose better ways to approach it.

I think a lot, a lot, if not majority of people are turning to social media to educate and to learn and to further explore topics and conversations. So I think as providers, as professionals, we have a duty to get the real science, real information, and trustworthy information out there for people. And that's how people are consuming it nowadays.

So for all of us to step up, that doesn't mean making your own content, whatever it is, but again, being able to be aware of content that is reliable, pages that are trustworthy, so you can point patients in that direction and have that as part of the conversation as well, is important.

Thank you so much for having me on today. This is such an important and timely conversation with everything going on in the world, and I look forward to hearing more episodes in the future.

[00:23:53] Ioannidou: Thank you, Dr. Lerman, for sharing all this great information.

[00:23:57] Wright: That was so good. Yeah. I wrote a few things.

[00:24:03] Ioannidou: Yeah. So many interesting ideas and communication skills that Dr. Lerman has developed, which is great. And, and I'm sure the pediatric dental population is even trickier sometimes.

[00:24:19] Wright: Yeah. That's all it comes back.

[00:24:22] Ioannidou: Tricia, what do you think?

[00:24:23] Quartey: Yeah, I mean, really it's exactly how I feel, you know, coming with curiosity, you know, patients are really embarrassed and ashamed. And I've seen patients that I've seen after they had tried the trend, you know, and it's after the fact and after the damage is done and just, yeah, not making them feel bad and knowing that, “Hey, come to me first, next time, you know, I'm the expert. We can do this together.”

You know, but it's definitely coming from a place of getting the patients to trust you and wanting to come to you and approach you first.

[00:24:57] Ioannidou: What is the wildest thing? The weirdest, not the wild, the weirdest thing that you have heard.

[00:25:03] Wright: Or maybe even seen inside of your practice.

[00:25:06] Ioannidou: Or your patients or social media, anything.

[00:25:09] Quartey: For me, it's, it's interesting. It was, um, it's a classmate of mine from high school, who had a before and after picture of how she felt like she had reversed her Cav. And it was, I mean, it was like number eight and it was the hugest carious lesion. And it was big and it was dark, and you could see in another picture it's a little bit lighter. But it's still there. And she really felt like she reversed it with, with oil.

[00:25:39] Ioannidou: Or Photoshop.

[00:25:40] Wright: This is true. Filters.

[00:25:43] Quartey: And when I, exactly, and it looked, the lighting looked very different, but she is a natural practitioner, so she is very much pro trying to find natural ways to heal things. But I remember looking at it and thinking, wow, this is, the caries is still there. It is still there.

[00:26:01] Wright: I have a lot of holistic patients and a lot of eco-friendly patients as well. And so then I kind of double click into it and say, okay, tell me what products you're using, because now I want to learn, I feel like I, as a provider, I wanna be more equipped so that I can have my responses ready, if that makes sense.

Because a lot of the things that patients come in talking about, these are things that I have sometimes never heard of and they're introducing it to me for the first time. And I'm like, you know what? Thank you for sharing that because the next time I have this conversation, I'm gonna be more prepared. You know, so I haven't heard.

And I think it's because of my most recent practice transition because where I was working before, my patient population was very different. They were all terminal dentition, so we weren't having those conversations about how to save teeth and how to oil pull and any of these natural effects.

But now that I've transitioned into my own practice, it is a completely different demographic of people. And so I'm having to like reeducate myself and just prepare myself a little bit differently for each interaction. So maybe I'll have an answer for you, you know, in a couple months.

[00:27:09] Ioannidou: Yes. And I'm sure that you know, the old Florida location compared to Trisha's, Brooklyn location, different demographics, right?

Different ideas, different people, different, but also can different misinformation. Misinformation exists everywhere.

[00:27:25] Quartey: Yes, it does.

[00:27:27] Wright: It does. Yep. Just there's levels to it.

[00:27:29] Quartey: Exactly what you've experienced. I've experienced. So tell me you use a product, I'm going online to find the ingredients and I'm like, listen, you know, look for things that are trusted.

You know, the 福利姬视频Seal is still a thing, you know. If not, it's really, products are products. I always tell my patients they are on the shelves because people buy it. It doesn't mean it's good for you. Like hard bristle toothbrushes and things. Because they asked me at the time, well, why is it out there? And I'm like, 'cause you people buy it. Yeah, yeah, yeah. People buy it.

[00:28:00] Wright: You still, you're still consumers at the end of the day.

[00:28:02] Quartey: Correct. You're still consumers. I like to give people the mouth healthy.org website, you know, things that they can trust. Not, you know, Google, Google will have everything on there. Just going to trusted sources.

[00:28:18] Wright: Yep.

[00:28:19] Ioannidou: Oh, that's right.

[00:28:20] Wright: I was gonna ask you a question, Dr. Effie. So from an academia perspective, do you ever have any students come to you with trends or anything like that that you have to say, ah, let me point you back to the science. You know, you can like put on your

[00:28:35] Ioannidou: No, no, I haven't. No. Interestingly enough, no. And I see.

[00:28:39] Wright: That's awesome actually.

[00:28:40] Ioannidou: Yeah, no, it's, I think it's great. And you know, I have been to as an academician in two dental schools, like 20 years at UCONN, and now at the UCSF. So no, I didn't have this type of interaction. And I think it's probably because as our students come from a strong in all our dental schools come from a strong science background.

Traditionally, right. And their dental education with some basic principles of biology, chemistry, thank God. And I think from the very first year, they are introduced to the most common, I always say the most common dental diseases, caries and periodontal disease. Right?

Like, if you know how to treat this, you are, most of our problems are good. You're in a good track. So you're in a good track. Obviously I don't want to over overlook cancer and I respect very much all our oral medicine colleagues, but the most frequent diseases that we as dentists face in practice are these two.

And then the consequences of this, tooth loss, right? So I think that the students get start on the right foot. So no, I haven't. Now, going out to practice and being 10 years out, now they're out of our purview. I don't know what they're doing then. Like, there are many publications. There are a lot of companies. There is a lot of influence. Tricia put it very well. There are a lot of algorithms that you can, you know, there are certain algorithms that can feed you the information that they suspect they assume you like.

So that's, I'm not quite sure, that's why I think that it's important for dental academia to stay informed as to what exactly the trends are, and how we can prepare people to, you know, people like, that's why I thought Tricia is like really an important guest that we had because it gives us the connection to what is exactly is happening now.

And we need in dental schools to prepare people for what is happening now. We need to have faculty that are equipped. You know, I'm not, I mean I'm on TikTok, but for entertainment reasons, right? But we need to have people that really feel free, comfortable sharing and utilizing these methods to engage.

Now, this is an idea that is come happening as we speak. So maybe, maybe the three of us can come together, right?

[00:31:29] Wright: The wheels are turning for me too.

[00:31:31] Quartey: But we're all equipped, we're all professionals. We have the knowledge and sometimes it doesn't have to be a flashy video or something like we have the knowledge. We are still the experts.

[00:31:44] Ioannidou: You are absolutely right. We do have the knowledge, yes. But what you two have that I don't is the skill, and the talent to communicate this knowledge utilizing channels that maybe my generation is not as comfortable as compared to you using them.

[00:32:01] Quartey: It doesn't have to be, I think fancy and professional. I think patients and consumers, they like real and authentic. I think they appreciate that more.

[00:32:12] Wright: Very true.

[00:32:13] Ioannidou: But the spin that I wanted to give to this discussion that we had is that it's important for dental education to be in this play a role in all these, you know, big social media communication with the public using lay plain language. I think this is really, really critical in my opinion.

[00:32:38] Wright: It is. I wanna say one thing while we're still on the topic. I'm gonna read this from a sticky note that I literally just wrote down it. The question that I was gonna ask and you literally just answered it, was, should we be looking for these trends and so that we are prepared to respond to that?  And I love that you're like a fly on the wall. Yeah. I think you're like inside of this room with me.

[00:32:56] Ioannidou: Kill me.

[00:33:00] Wright: You like read my mind, but this is so good.

[00:33:03] Quartey: Yes. And like I said, I like to find the younger person in my office who's already on social media to be the lookout.

[00:33:10] Wright: I'm totally gonna borrow that because I'm not utilizing that as a strategy right now. I'm gonna borrow that, so thank you.

[00:33:18] Ioannidou: So as we wrap up. Do we have anything that we left out? Is there any bottom line?

[00:33:24] Quartey: Ah, I thought about something. You know what recently popped up that we didn't talk about mouth taping.

[00:33:32] Wright: Oh. Oh yes. Oh my gosh. A friend literally just texted me about how do you feel about mouth taping? Yeah. Talk about it.

[00:33:38] Ioannidou: I think you should tape my mouth.

[00:33:41] Quartey: Yes. So mouth taping. I'm seeing it all over the place. There are products and people are mouth taping as a way to make sure they're not mouth breathing, they're breathing through their nose.

Which we know is a great thing. We don't like mouth breathing, but they're not doing it under the supervision of a professional. Thank you. And there are people who should not be mouth taping those with sleep apnea. But the problem is just in general, there's not a lot of research. You know, we love research, but the concern is that everything is do it yourself, and a professional has not recommended that they use it.  

But mouth taping has definitely one recently I've been seeing all the time.

[00:34:23] Wright: To promote better sleep.

[00:34:25] Quartey: Yes.

[00:34:26] Ioannidou: That's such a good point.

[00:34:29] Announcer: On the next Dental Sound Bites.

[00:34:31] Wright: A Dentist Guide to the Law, Part Two. More answers to the legal questions dentists face every day.

[00:34:38] Ioannidou: We are picking up the conversation with practical insights to support you, your team, and your practice.

[00:34:48] Wright: Okay. Well listen, as you all can see to everyone listening and watching on YouTube, you can tell that we could talk about this all day. We have stories for days, so I think this needs to become a repeat episode. But anyway, thank you so much, Tricia, for sharing all this information with us and allowing us to just take you on all of these winding roads and share our different stories.

I think this is really good for our community of listeners. I know that we've covered. So much. But is there anything else that you wanna share with our listeners before we wrap up?

[00:35:20] Quartey: No, I think, I think we've covered it all really. But just going back to research science, statistics.

I love that. Yes. Patients understand that.

[00:35:31] Wright: Great. Short and sweet.

[00:35:35] Ioannidou: And the biggest take away, and the bottom line of all this, the tip that we need to have in our back pocket for addressing misinformation. How would you summarize this? What would you say? Science and the right resources.

[00:35:51] Quartey: Yes. But more than that is that, open dialogue and making sure that your patients see you as that trusted source, but that person that they can go to, 'cause, you know, you have to have that open communication.

[00:36:03] Ioannidou: That's exactly right. Thank you so much, Tricia. What a nice discussion we had. It was so nice meeting you.

Thank you. Thank you all. So, tell our listeners where can they find you if they want to connect with you and learn more about your work and get inspired by your dancing videos.

[00:36:23] Quartey: Oh yes. So Instagram and TikTok, it is the same handle. It is Noble Dentistry, so N-O-B-L-E Dentistry. And then my website is myparkslopedentist.com. Check me out, like, subscribe. I don't know how it goes.

[00:36:39] Ioannidou: I'll definitely check you out. I'll definitely check you out.

[00:36:43] Wright: Thank you guys to all of our listeners. We are going to link all the resources and the information that were mentioned in this episode in our show notes on ada.org/podcast.

[00:36:53] Ioannidou: And if you found this episode interesting, please share it with a friend or more than one friend. Then be sure to subscribe wherever you're listening so you can get all the latest episodes.

[00:37:05] Wright: And you all know it. Don't forget to rate it, write a review and follow us on social media.

[00:37:11] Ioannidou: Goodbye.

[00:37:12] Wright: That's it for now. Bye.

[00:37:15] Announcer: Thank you for joining us. Dental Sound Bites is an 福利姬视频 podcast. You can also find this show resources and more on the 福利姬视频Member app, and online at ada.org/podcast.